13/07/2010

Papa Topo, new video clip "Lo que me gusta del verano es poder tomar helado" ["What I Like About Summer Is Being Able To Eat Ice Cream"]

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In a summer as suffocatingly hot as the one we’re having right now, one of the best remedies is definitely PAPA TOPO’s new video. Their youthfulness, their talent, their catchy melodies and lyrics are the most refreshing thing, and their new video is super-refreshing and summery. “Lo Que Me Gusta del Verano Es Poder Tomar Helado” was directed by Lluís Prieto (Llaüt Digital), a young producer from Mallorca who already gave proof of his talent in the group’s first video, the tremendously famous “Oso Panda”. Lluís is back to play in a fun way, with an explosion of colors; dreamy, cinematographic imagery; mixing and playing with fiction and reality in the ample universe that surrounds PAPA TOPO, without a doubt the best new indie group of 2010.

Since they put their first songs online, PAPA TOPO became one of the groups with the most online searches, one of the most talked about in blogs and forums of all kinds, almost overnight. The power of the internet made it clear how far they could go and their demos were cherished. When their debut single “Oso Panda” came out, it quickly made its way around the world and didn’t last a week in stores, selling out as if it were an item of prime necessity in the midst of an intergalactic war. The video was another online boom, and had more than 20,000 views just a few hours after going up on YouTube. After just one day it had already received 9 awards on the most famous video website in the world, from the number 1 position in “superfavorite music videos” to the number 2 position in “today’s most watched”, as well as other important rankings like “most liked”, “most commented”, “most viewed” and superfavorites… To date, three mere months since its online release, “Oso Panda” is quickly reaching 150,000 visits on YouTube and is way passed that on their MySpace profile. In a few short weeks they managed to get the attention and affection of thousands of fans all over the world, and the most incredible, Martian-like things have happened to them: Ortega y Pacheco immortalized them in an “El jueves” comic strip; the prestigious British music critic, Everett True - collaborator at New Musical Express, Melody Maker, The Times, author of books about THE RAMONES, THE WHITE STRIPES and NIRVANA (he introduced Kurt Cobain and Courtney Love in a BUTTHOLE SURFERS concert and is most probably the reason NIRVANA played covers of THE VASELINES), founder of the magazine Plan B and a member of the group THE LEGENT! (with albums released by Creation, Sub pop and K records) – chose none other than “Oso Panda” as the song of the day on his prestigious blog. The video for “Oso Panda” reached the number one position on MTV’s Top 20 and it was one of the most played on Sol Música. LOS PUNSETES invited them to play as the opening act at their album release party in Madrid this past June, and MySpace invited them to participate in their space at Primavera Sound… There are so, so many things that have happened since their debut single was released that we could almost write a book of anecdotes.

But the most important thing right now is that Adrià and Paulita have a brand-new video-clip, that they’re going to the Indietracks Festival in England with LINDA GUILALA (they’ll play a song with them), and that Guille Milkyway (LA CASA AZUL) will be working with them this summer to finish recording the 6 songs that will make up part of their new single. In the meantime, here’s the most refreshing video of the summer!!!

You can watch the video HERE:
http://www.youtube.com/watch?v=1xtfCZENOhw

 




 

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